Integrity Marketing Group, LLC (“Integrity”), the nation’s largest independent distributor of life and health insurance products, announced it has acquired Anthony Insurance Agency (“Anthony Insurance”), a field marketing organization (FMO) based in Boca Raton, Florida. As part of the transaction, Eric Anthony, Sr., President of Anthony Insurance, will become a Managing Partner at Integrity. Financial terms of the transaction were not disclosed.
Anthony Insurance is the most recent industry leader to join Integrity’s expansive partner network. With more than two decades of sales and business experience, Eric Anthony has led the agency through rapid growth since its inception. The agency focuses on providing life insurance products to consumers nationwide. In 2021, Anthony Insurance expects to place more than $31.5 million in annual paid premium while serving more than 45,000 Americans.
“Integrity is uniquely positioned to help agencies like Anthony Insurance reach their full growth potential,” said Bryan W. Adams, Co-Founder and CEO of Integrity Marketing. “Technology enablement is reshaping every aspect of the insurance industry and Integrity has created the powerful solutions that Anthony Insurance’s agents need to be successful in the field. We are changing insurance for the better and Eric has caught that vision. It is so exciting to now call Eric and his team our partners at Integrity.”
“Anthony Insurance has been extremely successful during the past few years, but I knew we could accomplish much more with the right resources and network to guide us,” explained Eric Anthony, Sr., President of Anthony Insurance. “I’ve watched so many industry leaders I admire join forces with Integrity. When I learned all that Integrity could offer a business like mine, I knew I wanted to be a part of it. I’m honored that Anthony Insurance is now an Integrity partner — we are just getting started in what we can accomplish together.”
“I’ve watched Eric bring his incredible work ethic and commitment to helping others to this business,” said Shawn Meaike, President of Family First Life and Managing Partner at Integrity. “He understands how to build a business and strengthen any team he is part of. Integrity’s resources will be the powerful catalyst he needs to experience the next level of supercharged growth — we call it the ‘Integrity Effect.’ I’m looking forward to what the future holds for Anthony Insurance and I’m thrilled to welcome their team to the Integrity family.”