Insurance companies that operate in the brokerage Medicare Supplement market typically offer per policy bonuses to encourage agents to sell their products. These bonuses generally vary by underwriting type to assist in achieving an appropriate mix of business.
Below is a listing of several incentive programs that are currently being offered. The majority of these are scheduled to be available from October 1st through December 31st.
Two key trends we are seeing:
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Several carriers have increased their incentive awards to be more competitive during AEP.
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Carriers continue to include bonus payments tied to sales on ancillary products (e.g., cancer and dental).
An update on available incentives will be provided again in Q1 2025.